who

Vinay is a well-grounded communication specialist with over 20 years’ experience in integrated marketing communication. He has worked with several leading communication agencies such as Trikaya Grey, O&M, Euro RSCG, Ambience Publicis and DraftFCB + Ulka. His experience spans advertising as well as direct & digital marketing, in addition to few years of experience in direct sales and marketing. Vinay has handled multiple responsibilities in the areas of brand management, brand building, creative execution, implementing ATL and BTL strategies & one2one communication for a wide range of products and services. Currently, he is putting his experience and expertise to full use, as Mumbai Branch Head at Rediffusion-Wunderman.

 

Jocelin comes with 14 years of experience in advertising and direct marketing. Agencies which he has worked for in the past include Canco Advertising, Madison Creative, Euro RSCG and Select Direct. He has handled brands like HSBC (Commercial Banking), HDFC Bank (Retail Banking), ICICI Bank (Credit Cards), Blue Star, Set Max, Voltas ACs, Aamby Valley City, Mumbai Congress amongst others. Besides being a classical pianist, he enjoys singing and has represented the country at several international choral concerts.

 

Prachi Jain belongs to an eclectic group of people who are passionate about Direct Marketing. Over the course of her 8-year career, she has worked in agencies like McCann, Rediffusion Y&R, Dhar & Hoon, Mudra and RMG Connect. She has worked on and handled a diverse set of clients, from Airtel and Ceat to Etam, Neutrogena, Ponds and Taj Hotels.

Her work was featured in The Work, and she has won metals from Adfest and New York Festival for her contributions to Fa Deodorants.

Prachi also believes she is a heroic couplet that comes from a whole bunch of places, with a cocktail umbrella for good measure.

 

Shobhan’s flair for writing is matched by a keen interest in politics, current affairs, general knowledge and trivia. A post-graduate in International Relations from Jadavpur University, Kolkata, he had a 6-year stint in advertising before switching to direct marketing at Lowe Personal (erstwhile Marketlinks), followed by RMG Connect, Wunderman and Dentsu ClozR. Rejoined Wunderman in April 2010.

Portfolio includes work on Air-India (advertising & Flying Returns), Johnnie Walker Club, ITC, Wills Lifestyle, Philips, Hindustan Lever (Vijeta Wholesalers Loyalty Programme), Glaxo (CAMP Glaxo Doctors Loyalty Programme), Ford, Hindustan Petroleum, Tata Motors, Pond’s Age Miracle, JetPrivilege and more. Shobhan keeps going with his resilience, adaptability, and eagerness for new learnings.

 

Jatin’s biggest strength is his problem-solving abilities, honed on the challenges he took up in the course of his career spread over 14 years. For him, trying to do the impossible is nothing less than fun. He holds a Diploma in Commercial Art. His fine and varied art direction capabilities are evident in a spate of work for prestigious clients like ICICI Prudential, Birla Sun Life, Citibank, Taj, JM Morgan Stanley, WNS, Castrol, HPCL, FEDEX, DHL, HUL (Pond’s), Jet Airways, TATA-AIG, Exide, AirTel, Indianoil, Tata Motors, Tata Nano, Kingfisher, Kaya Life, Franklin Templeton and Microsoft. Prior to Wunderman, he was with RMG Connect (DM arm of JWT) and AdFactors, where he worked on high profile accounts like Air-India, Glaxo, Standard Chartered, TATA-AIG, V I P, HPCL, Prudential ICICI, HLL, ITC, Spice Telecom. UDV (Johnnie Walker), Ford, Godrej, IDBI, Konkan Railway, Hindustan Petroleum and Dena Bank. Jatin won the Echo Leader Award 2005 for work on ICICI Prudential Life Insurance Co. Ltd.